Based around the slogan for Old Jamaica Ginger Beer 'Fighting fire with fire' we created this basement environment where Mr. Cricket recalls tales of fiery cricket moments surrounded by cricket (and fire) memorabilia he has collected through the years.
We were incredibly lucky to be able to film in one of the control rooms at Battersea Power Station, although the very limited access and health and safety regulations posed it's own problems, leaving us to winch the large items of furniture up the side of the scaffolded walk way to the control room and dictating the entire crew wore safety boots and hard hats for the duration of filming!